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Digital travel sales to break through $800 billion by 2020

Research house?eMarketer?has updated its forecasts for digital global travel sales and now thinks the total for 2020 will be more than $817 billion.

Its study looks at leisure and unmanaged business travel bought via any device, with the estimates %u201Cbased on an analysis of quantitative and qualitative data from research firms, government agencies, media firms and public companies, plus interviews with top executives at publishers, ad buyers and agencies.%u201D

The global picture for online travel is healthy, although annual growth will slow over the next few years.

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